Highly Targeted Advertising
Paid search, pay-per-click advertising, PPC. Whatever you call it, it’s the most measurable, targeted and time-effective way to deliver search engine traffic to your website. Platform81’s PPC management services supercharge your campaigns, delivering instant market presence and even more bang for your buck. Google Shopping, Display Network and Remarketing – wherever customers are looking, they’ll see your ads!
Paid search advertising is just what it sounds like. You pay to have an advert on the search engines, but only pay when your ad works and someone clicks. If you do the right analysis (we do), find the right keywords (we will), and attract the right customers (you will) PPC delivers massive returns. Alongside paid text ads, our PPC management team targets customers with: Our Google Certified team manage your Paid Search campaigns to maximise your return on investment. We’ll carry out initial market research to fully scope your campaign. We will also provide in-depth analysis to ensure your ads are displaying for the right keywords and ensure you are getting the right type of visitors to your site. In addition to the more traditional text-based advertising, we can also target your customers using....
They say a picture is worth a thousand words. We don’t know who they are, but by adding eye-catching visuals to your adverts, our team creates relevant, eye-catching ads that will engage your audience and maximise your ROI.
When a visitor leaves your site, that doesn’t mean your chances of a sale have disappeared with them. Engaging remarketing adverts will show previous visitors the products and services they’re interested in, giving you an extra chance to convert.
Target potential customers as soon as they make a Google search. By displaying detailed information from your ecommerce shop on the search results page, our team gives your customers the information they need and simplify the buying process.
The data generated through managed PPC campaigns will provide insight into the results your Adspend delivers. Tracking traffic from the moment someone clicks on your website through to conversion using Google Analytics allows you to see actual return on investment.
PPC gets you online visibility quickly. Even if you're behind your competitors in adopting a PPC strategy, our team can get you up and running overnight. Even better, once you've established market presence, you can continue to build on this by increasing and optimising your budget.
The different tactics available within PPC activity allow granular targeting based on past behaviours, location, demographics and even technology used by your customers. This level of targeting helps develop a much better chance of conversion and an better optimised account.
Target relevant customers at the exact point they’re ready to make a purchase.
Missed a sale? Get a second chance via the Google Display Network and Remarketing.
See exactly how your ads are doing with real-time data and instant ROI analysis.
Push your message to the forefront and increase awareness with your chosen audience.
Bottom line. PPC increases sales revenue, especially from new prospects.
No waiting. We hit publish, your adverts hit the first page of Google.
You only ever pay when someone clicks. No click, no fee.
Set daily spending limits to control your budget and avoid unexpected bills.
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