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Posts by category
- Category: Account Management
- Category: Blog
- Don’t Panic! Here’s What to Do When a Google Algorithm Update Hits
- Which Social Media Site is Best For Your Business?
- Why Figma is Our Website Design Tool
- How Our SEO Strategy Revolutionised Plasma Clean Air’s Online Performance
- 8 Reasons to invest in a Digital Marketing agency
- 5 Christmas Sales Tips to Grow Your Small Business
- 8 Essential Tools We Use for Our SEO Campaigns
- Artificial Grass Direct: eCommerce in a crowded field
- What to Expect When Working with a Design Agency
- Top 10 Reasons Your Business Needs a Design Agency
- Choosing the Best Platform for Paid Ads: Meta, LinkedIn, TikTok, or X?
- How Essential is PPC for E-commerce Websites?
- Amazon Paid Ads VS Google Paid Ads: Which is Best for Your Business?
- The Importance of Website Maintenance and Support
- Website Migration: Avoiding the Worry and Seamlessly Transition
- Charities and Foundations Platform81 Have Worked With
- ServiceMaster Manchester – PPC and SEO Case Study
- ISO 9001 Renewal: Commitment to Quality
- What is Social Search and What Does it Mean for SEO?
- The Impact of AI on SEO Strategies
- Understanding the Importance of DNS
- How Important is Backlink Outreach?
- What is the Google Core Update?
- Website Update
- Google Consent Mode V2: Platform81’s Complete Guide
- Shopify vs. WooCommerce: Which Platform for Your Business
- Christmas Opening Hours
- World Entrepreneurs Day
- World Wide Web Day
- Is AI Taking Over? A Glimpse into the Future of Work, Jobs, and Digital Marketing
- Meet The Team – Hayley
- We Have Successfully Renewed Our ISO 9001!
- Platform81 Launches Dynamic New Website for Wolves F.C. Foundation
- Meet The Team – Brad
- Our Top Tools as Industry Experts
- Why Work-Life Balance Matters
- Google Analytics 4 (GA4)
- Safer Internet Day 2023
- New Website – Sienna X
- Facebook Retires Instant Articles
- Meet The Team – Bethany
- In The Loop – Innocent Smoothie – #BoltFromTheBlue
- Meet the Team – Callie
- Best Practices for Email Marketing
- Meet the Team – Lizi
- In the Loop – Apple – #ShotOniPhone
- In the Loop – Spotify – #Spotify Wrapped
- How to prepare for Google Analytics 4
- Instagram adds new business search tools within IG maps
- In the Loop – Specsavers
- We are Cyber Essentials Plus Certified!
- PPC vs Paid Social – Which is best for my business?
- The benefits of own brand bidding
- In the Spotlight – The SEO Team
- We’re now ISO 9001 certified!
- SEO Best Practices: 5 Tips to Improve Your Rankings in 2022
- What’s New in Paid Search?
- No Facebook Pixel? No worries!
- 3 ways to master keyword research
- Why is Website Maintenance Important?
- New Year, New Business? How to Build a Winning Strategy
- 3 SEO Tools to Optimise your Website for Success
- Digital Marketing Trends to Watch out for in 2022
- 5 Marketing Tricks to Avoid this Black Friday
- Why should you outsource your marketing to a digital agency?
- Have you noticed something odd with your Shopping campaigns?
- UI making U and I Work Better: Google’s Summer 2021 Update.
- Don’t Invest in SEO Unless You’re in it for the Long Haul
- Meet the Team: Hassan
- Which Digital Marketing Service is Right For You and Your Business?
- What You Can Really Expect From The IPA Foundation Certificate
- What’s Happened in the PPC World During Q1?
- The Power of Branding
- Meet our Bromsgrove Boys!
- Why We Can Do Your Social Media Better Than You…
- Set Your Business Up For Success, No Matter What The Year Brings
- Meet Our New Junior Web Developer: Matthew
- Cocaranti Get a Stylish Looking Website to Match Their Premium Style
- Instagram Update: Do We Really Need Any More Changes This Year?!
- A Very Different, Digital Black Friday
- Community is Key with Stockport County
- A Website Dressed to Impress with Black Edge Style
- We’re Taking on Our Own Technical Challenge with Sugar & Crumbs
- We’re Top of the League Table with Wolves
- Too Soon to Say The ‘C’ Word?!
- What are Google up to now?
- The Benefits of Online Learning During Lockdown
- Don’t be an April fool when it comes to PPC
- The importance of Localised SEO targeting
- Guide to Social Media Fundraising
- The Stats of Social Loving
- Why You Need a PPC Agency
- Meet the Team: Rachel
- We’re Connecting Wolves Fans All Over the World!
- We Talk #BalanceForBetter for International Women’s Day
- The Brands We Fell in Love With
- Looking Back Over Platform81’s 10th Year
- Which Platform81 Blog Should You Read Over Christmas?
- We’re ‘JustHelping’ for Christmas!
- National Coding Week: Oliver’s Story
- Great British Bacon Butty Give Away
- Does Social Media affect SEO?
- Our Directors are Sleeping Out!
- The Dog Blog: Taking Over the Internet One Paw Print at a Time
- Netflix and Ads: Why Can’t We Chill?
- Instagram Update: Love or Hate?
- Digital Marketing Takes Super Powers
- 5 Things Content Marketers Can Learn from Love Island
- Content Marketing Unlocked
- Meet The Team: Oli
- 3 Ways Marketing is Just Like Jumping Out of a Plane
- We took fundraising to new heights! (15,000ft to be precise!)
- Football clubs that are #Winning at social media!
- IGTV: is it going to be an Insta-Fave or an Insta-Flop?
- We’re half way through our #10FOR10 campaign… gulp!!
- #Proud2BeWolves
- Got a passion for social and digital marketing?
- We’re taking the plunge for Kidscan
- Check out Charlotte’s blog!
- The 411 On Cambridge Analytica
- We’re helping Charlotte in her challenge!
- 4 Steps to Digital Marketing Strategy Success
- Meet the Women of Platform81 this #InternationalWomensDay
- Listen up! 4 reasons why you should be investing in social listening
- We’re doing it for Kidscan
- Social Media Polls – are you in or out?
- Facebook ‘fixes’
- Platform81 Launches New Website for Kidscan!
- The New Rules of High-Performance Web Design (2026)
- Functionality Vs Flexibility: What to choose for your web project?
- 8 Reasons to Choose Platform81 As Your Ecommerce Partner
- Platform81 Scores With Stockport County FC!
- 5 Step Guide to Effective Social Media Marketing
- Meet the team: Caroline
- Client Case Study: Total Containment Solutions
- Rankings Reports – Are They a Thing of The Past?
- Is This the End of The 140 Character Limit for Twitter?
- Surprising and Shocking Facts About Brands
- Why Aren’t You Using Facebook To Promote Your Business?
- Everything You Need to Know About The Instagram Update
- Platform81 Christmas Survival Guide!
- 5 Social Media Survival Tips to Get You Through This Christmas!
- Category: Careers
- Category: Case Studies
- Category: Content Marketing
- Category: E-commerce
- Category: Graphic Design
- Category: In The Loop
- Category: In the Spotlight
- Category: Industry News
- Why Big Brands Are Under Cyber Threat, And How We’re Built to Protect You
- New EU Safety Regulations (GPSR): What You Need to Know
- How 2020 Flipped and Reversed Social Media
- Magento 1 End of Life – What does that mean for you?
- Free Google Shopping Exposure? That’s Going Straight in our Basket!
- Important Ways You Can Protect Your Data
- The female influencers empowering women worldwide
- Veganuary: The Brands That went Greener
- Looking into the Social Media Crystal Ball for 2020…
- What does the new Strong Customer Authentication (SCA) regulation mean for my business?
- Newsflash: Websites Face Being Blocked by New Regulator
- We’re guarding ourselves (and our clients) against cyber threats!
- The 411 on Instagram’s “Close Friends” Feature
- The Brands That Are Killing It with Kindness
- Could Removing the Like Button Kill Engagement on Twitter?
- 6 Facts About The Internet That Will Make You Say Whaaaat?!
- The Great British Brand Image
- First Impressions Count
- Are The Lines Blurring Between SEO & Social Media Marketing?
- Category: Internal News
- Category: Meet The Team
- Category: PPC
- Shopify Is Hiding Your Conversion Data From Meta and Google Ads
- Your Ads Are Working Better Than You Think (You Just Can’t See It)
- Why Pausing Amazon Ads After Christmas is a Strategic Error
- WhatsApp Ads Are Coming… Yep, It’s Happening!
- Why Google Tag Manager is an Absolute Game Changer for Tracking Your PPC Campaigns
- Driving Results on Google with Performance Max Ads
- Our PPC & Social Media team are making an Urban ‘Splash’
- How Retailers Can Smash Black Friday with PPC
- Category: SEO
- The Invisible Synergy Between Web Accessibility and SEO
- How to Measure Success in a Zero-Click World
- The Grinch Who Stole Your Rankings? Google Released a New Core Algorithm Update
- Is Google Maps About to Become a Wild West for Anonymous Reviews?
- Why Your SEO and Social Teams Need to Talk More
- Is Your E-commerce Site SEO Ready for Black Friday?
- The JavaScript Trap: Is Your “Modern” Website Causing an SEO Headache?
- AI is Reshaping Search: An Interview with Our SEO Lead on the Future of Visibility
- Understanding Google’s Num 100 Update & What It Means for SEO Reporting
- GEO: The New Rules of Getting Found Online
- AI Overviews & AI Mode: Our Guide to the New Era of Google Search
- Is ‘SEO’ Still the Correct Term?
- Your Essential Guide to Dos and Don’ts for Search Success
- Google’s Evolution: Preparing for a Sea of Algorithm Updates and AI Integration
- Frequently Used Terms in SEO & What They Mean
- SEO is Not Rocket Science. Or is it?
- Above The Fold – What Does it Mean & Is It Still Important?
- The Advantages of Hiring an SEO Agency
- 7 SEO Stats That Are Hard to Ignore
- Category: Social Media
- Here’s What To Do If Creative Fatigue Hits Your SMM Team
- Paid Social Media: How Digital Agencies Drive Results for Clients
- How can I advertise my business on LinkedIn?
- Instagram: The Social Media Platform with FOMO
- The History of the Hashtag: How One Symbol Changed How We Use Social Media
- How to Score with Your Football Team’s Social Media… (even when football isn’t on!)
- Cutting through the noise using social media
- Platform81’s Big Fat Social Media Quiz 2019
- Don’t be a Scrooge on Social This Christmas
- The 411 on Paid Social Media Ads
- Big Fat Social Media Quiz of the Year
- How Small Businesses Can Smash Social Media
- Social Media Horror Stories to Make You Scream
- 5 Easy Ways To Raise Your Game on X (Formally Twitter)
- Are You Using Social Media Successfully? (Or Just Shouting Into the Void?)
- Category: Tips and Advice
- No More Cookies? What the Decline of Third-Party Data Means for Your Business
- 6 Common Website Mistakes, and How to Avoid Them
- Mastering Content Marketing in 2025: Engaging Audiences Authentically
- 10 Powerful Ways to Elevate Your Online Presence in 2025
- The Pitfalls of Cheap Web Hosting
- Budget Planning for Digital Marketing: Platform 81’s Comprehensive Guide
- How Digital Marketing Agencies Ensure Successful Project Delivery
- Why Should You Choose WooCommerce over Magento?
- How to Keep Your Customers Loyal During Lockdown
- Is Your Website Ready for 2020?
- Small Business Saturday: Why Your Small Business Still Needs A Site
- 5 Digital Marketing Tactics We’re Bored Of
- Make These Marketing Tricks Your Bestie!
- 3 Ways Your Business Can Take Advantage of Emojis
- Storytelling will Change the Way you Think About Marketing
- 4 Joe Goldberg Inspired Tips to Get to Know Your Customers
- We’ve Got Something Better Than a Black Friday Discount…
- 5 Ways You Can Market Your Brand with a Bang
- Gamifying Your Content
- How Can I Help You? The Power of Networking
- 5 Subject Line Strategies for Your Email Campaign
- The Art of Email Campaign Scheduling: How to Choose the Best Time to Send
- The Growing Importance of Mobile-First Websites
- E-Shots that People Read, Open & Click
- Category: Web Development
- WooCommerce Store API Vulnerability – Important Security Update
- Why We Don’t Use Accessibility Plugins (And You Shouldn’t Either)
- 5 AI Tools That Have Changed How Our Developers Work
- The “Vibe-Coding” Trap: Why AI Code is Different
- Web Design and Development Throughout the Years
- What is WordPress & How Can it Help Your Business?
- Choosing The Right Platform for Your New Website Project
Projects
- AH Plant Hire
- Tiles & Trims
- Eat Your Photo
- South Yorkshire Windows
- Plasma Clean Air
- EV Charging Company
- Gorvins Residential
- Thrive Childcare
- JMDA
- Boreham Wood FC
- How to time travel
- NHS
- Harrisons Direct
- Zo & Co
- Select Residential
- Birmingham City OSC
- Wolves Academy
- Worldwide Wolves
- Molineux Stadium
- Wolves Memberships
- Wolves Foundation
- LA Wolves
- Gymfinity Kids
- Cowes Harbour
- Umbrella Health
- Artificial Grass Direct
- Tour De Manc
- Netcom Training
- Perrigo Consultants
- Surftech IT